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Auteur Français Viardot, Eric.

Titre Successful marketing strategy for high-tech firms / Eric Viardot.

Adresse Bibliographique Boston, Mass : Artech House, c1998.

Exemplaires

Localisation Cote Statut
 Innovative University Special Collections  HC79.H53 V5 1998    AVAILABLE
Mention D'édition 2nd ed.
Description xv, 266 p : ill ; 24 cm.
Collection Artech House technology management and professional development library
Artech House professional development and technology management library.
Bibliography Includes bibliographical references and index.
Sujet High technology -- Marketing.
Technological innovations -- Marketing.
ISBN 0890068542