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Auteur Français Tyson, Kirk W. M, 1952-

Titre The complete guide to competitive intelligence / Kirk W.M. Tyson.

Adresse Bibliographique Lisle, Ill : Kirk Tyson International, c1998.

Exemplaires

Localisation Cote Statut
 Innovative University Special Collections  HD38.7 .T963 1998    AVAILABLE
Description 1 v. (various pagings) : ill ; 29 cm. + 2 computer disks (3 1/2 in.)
Contents Contents: Designing the CI process -- Conducting a CI needs assessment -- Developing an implementation plan -- Organizing the CI team -- Focusing the intelligence effort -- Gathering published information -- Gathering internal information -- Gathering external information -- Analyzing your competition -- Packaging intelligence -- Guarding your company secrets -- Ethics -- Final caveats -- Appendix 1. Sample briefings, profiles, assessments -- Appendix 2. Published sources : best places to start -- Appendix 3. CI worksheets (also provided on disk).
Sujet Business intelligence -- Handbooks, manuals, etc.
ISBN 0966321901