460 secrets of advertising experts : key ideas on: copy, creative thinking, layout, media, marketing
Innovative University Special Collections:AVAILABLE
That's our new ad campaign-- ? : a handy guide for CEOs, presidents, ad managers, account executives,
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The NASE guide to successful advertising : the all-media guide to effective advertising / by William
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The marketer's guide to media vehicles, methods, and options : a sourcebook in advertising and promot
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Consumer choice in the Third World : a study of the welfare effects of advertising and new products i
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Cases in direct marketing / Herbert E. Brown, Paula M. Saunders, Bruce Buskirk; foreword by Bob Stone
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The complete guide to associate and affiliate programs on the Net : turning clicks into cash / Daniel
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Verbraucherinformation für Jugendliche über Bildschirmtext : eine experimentelle Untersuchung / Eberh
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Werbung in Tageszeitungen und Fachzeitschriften : ein empirischer Wirkungsvergleich dargestellt am Be
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Power real estate advertising : the complete guide for professionals / William H. Pivar, Bradley A. P
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From ads to riches : how to write dynamite real estate classifieds and harvest the results / Joan McL
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Auditing productivity : advertiser-agency relationships can be improved / prepared by William M. Weil
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L'Industrie de la publicité au Québec : analyse et tendances : étude / réalisée par CEGIR pour le com
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Planning for population, labour force, and service demand : a microcomputer-based training module / b
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Die neue Finanzwissenschaft zwischen Realitätsferne und Irrelevanz der Annahmen : eine methodologisch
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