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Autor Viardot, Eric.

TÍtulo Successful marketing strategy for high-tech firms / Eric Viardot.

Publicacion Boston, Mass : Artech House, c1998.

Copias

Localización Signatura Estado
 IU 1st Floor  HC79.H53 V5 1998    AVAILABLE
Edicion 2nd ed.
Descripcion xv, 266 p : ill ; 24 cm.
Coleccion Artech House technology management and professional development library
Artech House professional development and technology management library.
Bibliography Includes bibliographical references and index.
Materia High technology -- Marketing.
Technological innovations -- Marketing.
ISBN 0890068542